Like a lot of people, especially people who care about social media, online privacy, and design, I was briefly fascinated by ello.co back in October, 2014. Ello swept through the online world, billed as a Facebook replacement with clean design, no ads and no content gathering. Read More »
Tumblr takes a slower, more leisurely pace than Twitter’s hyper-immediate microbites of information, and unlike Facebook, you don’t have to watch your second cousin and that guy you sort of knew in middle school bicker about Hillary Clinton. Read More »
Mudlark Theater’s Artistic Director Andrew Biliter and Executive Director Michael Miro stopped by our Studio one day with a problem: they needed help positioning their organization as something special but had a limited budget. They had previously received pro bono work to conduct some brand discovery and direction but it fell short of solving their problem of how to communicate what makes them most unique. Read More »
The traditional answer for many businesses and nonprofits is a newsletter. It seems like I don't go more than a couple days without someone inviting me to join their email list, or for something to appear in my mailbox.
While it's easy to keep doing whatever you've traditionally done, mixing up your newsletter game may keep things interesting for your audience, and possibly save you time and money. Read More »
I was trying to think of a good newsletter example—it was a surprisingly tricky. I get a fair number of newsletters, but some of them are...bad. They're unclear in purpose, they're so poorly designed my eyes hurt, or they tell me about things I don't care about and sound like they're written by robots. But then I realized I get a great newsletter every week: The Sweet Pea. Read More »